The (5) ways to improve your company’s SEO website performance is required to increase digital brand visibility. Don’t overlook including images on your website while developing a strong marketing plan. There is no denying the significance of pictures in the present. Statistics show that articles with photos get a lot more views than those that are uploaded without any. Images definitely make your website more visually appealing and colorful. The focus of this blog post will be on some frequent errors that you should avoid making when hosting images on your website. Continue reading to learn more.
1: Improve The Embedded Images
On their laptops or desktop PCs, the majority of visitors don’t wait more than three seconds for the photos to load. Additionally, people use their smartphones within 5 seconds. Therefore, if it takes your images more than 5 seconds to load on these devices, you risk losing a lot of potential clients.
Therefore, you must minimize the size of the images to a maximum of 700KB. Images will load significantly more quickly as a result, regardless of the device customers are using.
2: Optimize The File Extensions
Do not undervalue the significance of renaming your files. Using the default name for your photographs is not a smart idea. In terms of SEO, you might want to include your main keywords in the names of the pictures.
In addition, for proper optimization, you could want to compose a description and include your main keywords. Search engine crawlers won’t index your photographs in the database if you don’t use this technique.
3: Include Description And Caption Tags
Don’t forget to take alt tags into account, just like with photos. They serve mostly as text-based substitutes for images. Make sure to include an informative description if you want your websites to rank higher in popular search engine results.
All of the photos should have English descriptions. Additionally, avoid the error of stuffing your content with too many keywords or phrases, which can lower your search engine ranks.
4: Embed Files Based On Their Extension Type
Make sure the picture files on your website are of the right kind. You can now create photos in a variety of formats to suit your needs. The most used extensions, nevertheless, are JPG, JPEG, and PNG. If you want your photographs to retain their quality no matter how many times you alter and save them, then PNG is the best option.
5: Avoid Inappropriate Contents
Another frequent issue you could encounter while altering images is image distortion. Inspect your photographs to make sure they are not stretched. Always use the original copy of the desired photos when editing them. When using Adobe image-based tools, you can compare various photo versions using the preview feature.
Conclusion
Being an effective Digital Marketer is primarily hinged on a clear understanding of the above concepts discussed.
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